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Entrepreneur, Author, Business Leader & Sustainability Expert

Diana Verde Nieto, business leader and sustainability expert - founder of edify collective and author of reimagining world

With over 20 years of experience, including founding and scaling two successful businesses and advising global organisations, Diana collaborates with leaders to future-proof their business models and drive sustainable growth. Her expertise lies in applying entrepreneurial thinking, innovation, and sustainability principles as catalysts for measurable business performance, resilience, and meaningful impact.

She is the co-founder of Edify Collective, a pioneering micro-learning platform designed to close critical capability gaps. The platform empowers companies to build high-performing teams through engaging, AI-powered micro-learning modules created by leading subject matter experts, transforming how workforces adapt, learn, and thrive.

As the author of Reimagining Luxury: How to Build a Sustainable Future for Your Brand, Diana’s work explores the intersection of business, technology, and innovation. She advises organisations on turning complex commercial challenges into positive outcomes, with a strong belief that true value is created where collaboration meets impact.

Her experience includes serving on the boards of the British Beauty Council and Watts 1874, as well as advising prominent organisations such as La Prairie (a Beiersdorf company) and the United Nations Department of Economic and Social Affairs. Diana holds a degree in Global Leadership & Public Policy from Harvard Kennedy School, received training from former US Vice President Al Gore, and was recognised as a Young Global Leader by the World Economic Forum.

Discover Reimagining Luxury
Building a sustainable future for your brand

Reimagining Luxury offers a framework for brands to reimagine the future and play their part in designing it. Discover how luxury brands can change their mindsets and practices to shift towards a sustainability culture.

Reimagining Luxury empowers ‘the reimaginers’ to take action and create change by offering frameworks and concrete examples from industry leaders such as LVMH, L’Oreal and Kering.

Authored by Diana Verde Nieto, adviser at Sustainnovate and Co-Founder of Positive Luxury, Reimagining Luxury covers everything from environmental and social topics to positive storytelling, offering readers a deeper understanding of the interconnectedness of these issues and the steps necessary to address them holistically. Verde Nieto’s aims to change the mindsets and heartsets of organisations and individuals while making the business case for sustainability and innovation.

The book brings together powerful and influential voices from the luxury space, all united by the way they have integrated sustainability into their way of thinking and working. These leading contributors include John P. Kotter, Professor, Harvard Business School, Alyssa Auberger, Chief Sustainability Officer, Baker McKenzie, Elizabeth Aubrey, ESG and Sustainability Strategist, Alejandro Bataller, Founder and CEO, SHA Wellness, Igor Boyadjian, CEO, The Macallan Whiskey, Matteo Capellini, Associate Partner, Bain & Company, Marie Claire Daveu, Chief Sustainability Officer, Kering, Sabrina Elba and Idris Elba, Founders, Sable Labs, Chantal Gaemperle, Group Executive Vice President Human Resources and Synergies - member of the LVMH Executive Committee, George Kern, CEO, Breitling, Leigh Pezzicara, Vice President - Sustainability, La Prairie, Stephanie Phair, Group President, Farfetch.

Whether you are an industry professional with years of experience or emerging within the ranks, the book will help accelerate brands towards positive change and inclusive growth.

Paul Polman, business leaders, former ceo. unilever

"An invitation to the luxury and entertainment industries to reimagine a collective vision of the future. Compelling and hopeful, Diana Verde Nieto shows the opportunities that lie ahead. A must read!"

Paul Polman, business leader, campaigner, co-author "Net-Positive"

Global Keynote Speaker

Inspiring Teams & Captivating Audiences

  • Diana graces conferences, private events, and workshops for renowned organisations like the World Economic Forum, United Nations Climate Week, Oxford Said School, American University Sharjah, Biodiversity Institute, Financial Times Business of Luxury Summit, La Prairie, BA&SH, LVMH, HSBC, Dior, UBS and many others

  • Diana translates complex ideas into practical knowledge. Her stage presence and engaging style leave audiences energised and ready to take action.

Dr. M. Sanjayan is a conservation scientist and chief executive officer of Conservation International, an organization working primarily in the Global South to secure nature for humanity

"Diana brings a credible and commanding voice to the movement for a more sustainable luxury industry. She offers a well of actionable insight for building a future in which people and nature thrive together, and we're all better off heeding her wisdom."

Dr. M. Sanjayan, CEO of Conservation International